A lightweight, moisture-rich lip balm powered by Korean skincare. Enriched with Shea and Murumuru Seed butters for nourishing, on-the-go hydration and a glossy finish.
The perfect daytime lip treatment alternative to the Korean cult-favorite Lip Sleeping Mask, Lip Glowy Balm is pocket-sized for easy, on-the-go application. These sheer-tinted glossy balms contain Shea and Murumuru Seed butters for powerful, moisture-locking hydration.
CLINICAL RESULTS: Immediately after use, based on an independent consumer study of 50 women between the ages of 18-35: 98% agreed product applies smoothly 96% agreed lips feel nourished & well-hydrated 94% felt product coated lips comfortably without feeling sticky
After 7 days of use, based on an independent consumer study of 50 women between the ages of 18-35: 98% agreed lips look glossy & feel smoother 96% agreed lips feel nourished 94% agreed lips feel well-hydrated 92% agreed lips look less flakey
How to use:
Apply directly to lips as needed. Use alone or before lip color to prime/after lip color for shine.
Korean beauty standards in the 21st century prize a youthful look and the appearance of moisture on the skin are prized, which results in a preference for cremes over powders. K-beauty products are also more often designed for export, as a result of South Korea's history of import substitution industrialization.