Estee Lauder Futurist Hydra Rescue SPF45 Moisturising Foundation 35ml - 6W1 Sandalwood

Korean beauty standards in the 21st century prize a youthful look and the appearance of moisture on the skin are prized, which results in a preference for cremes over powders. K-beauty products are also more often designed for export, as a result of South Korea's history of import substitution industrialization.