Disclaimer & Privacy Policy

At All Day Pretty (Integrow FZE) is a brand operated by Integrow (“we,” “our,” or “us”), we prioritize the protection of your personal data and your privacy. This Privacy Policy outlines how we collect, use, share, and safeguard your information when you visit our website, utilize our services, or engage with our platforms. By accessing or using alldaypretty.com (the “Site”), you acknowledge and consent to the practices described in this Privacy Policy, including our data collection and processing methods detailed below.

a. Information You Provide

b. Information We Automatically Collect

c. Marketing Identifiers

We utilize cookies and similar technologies to improve your browsing experience, analyze traffic, remember your preferences, and provide personalized content and recommendations. These include:

By continuing to use the Site or logging into your account, you consent to our use of both first-party and third-party cookies as described in this Privacy Policy. You can manage cookie settings through your browser, though disabling certain cookies may limit some site functionalities.

We may share your personal data only in the following situations:

a. Service Providers & Business Partners We share information with trusted partners such as logistics and delivery services, payment processors, IT and cloud service providers, as well as marketing and analytics platforms that help us operate and enhance our services.

b. Advertising and Audience Mapping We may share certain hashed identifiers (e.g., hashed email addresses or phone numbers) with advertising partners to identify existing customers, create audience segments, and measure campaign effectiveness.

We do not share mobile information with third parties or affiliates for marketing or promotional use. All categories of data sharing mentioned in this Privacy Policy exclude text messaging opt-in data and consent, which will not be shared with any third parties.

c. Legal & Regulatory Disclosure We may disclose information as required by law, court order, or to protect our legal rights or the safety of our users.

We process your data based on one or more legal bases:

By accessing, browsing, or interacting with our Site, you agree to our data collection and processing practices as outlined in this Privacy Policy.

As a global entity, we may transfer your data internationally, including to the UAE, KSA, Europe, and the US. We implement appropriate safeguards such as:

By using our services, you consent to these international data transfers.

You have the right to:

To exercise these rights, please contact our Data Protection Officer at hello@alldaypretty.com. We will respond within a few weeks, and you may need to provide identification to verify your identity.

We retain your data only as long as necessary for business, legal, or regulatory purposes. Once it is no longer needed, we securely delete or anonymize it.

We implement encryption, secure access controls, and audits to protect your data. While we take every precaution, no system is entirely risk-free. Please keep your login credentials secure. In the event of a data breach that may affect your rights, we will notify you and the relevant data protection authorities without undue delay, as required by law.

Our services are not intended for children under 18. We do not knowingly collect data from minors. If we become aware of such data, we will delete it promptly.

When you register or make a purchase, we may send you promotional updates and transactional messages. You can opt out at any time via unsubscribe links or by contacting us at hello@alldaypretty.com.

We may update this Privacy Policy from time to time. Updates will be posted with a revised Effective Date. We may also notify you of significant changes via email or on our website. Continued use of the Site after changes signifies acceptance.

If you have any questions or concerns, please reach out to our Data Protection Officer (DPO):

All Day Pretty is dedicated to safeguarding your privacy. The information collected from our Site helps us better understand our market and consumer interests, allowing us to provide the level of satisfaction our customers and business associates deserve.