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SKIN PROTECTION: maintains skin balance while strengthening the skin barrier from various environmental factors. Reduces risk of irritation and redness.
SKIN RECOVERY: helps restore weak and rough skin damaged by environmental aggressors.
SKIN CONDITIONING: rich in protein and vitamins. Deeply nourishes and hydrates skin to increase elasticity. Energizes tired and sagging skin.
Vegan. Free from artificial fragrance and harmful chemicals.
Korean beauty standards in the 21st century prize a youthful look and the appearance of moisture on the skin are prized, which results in a preference for cremes over powders. K-beauty products are also more often designed for export, as a result of South Korea's history of import substitution industrialization.