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A tinted lash ampoule that provides eyelashes with nutrients while giving a neat and natural tinted lash finish. Formulated with no artificial colorant and uses charcoal powder to give eyelashes a soft and natural mascara-like tinted finish. Lightweight water gel texture that does not get sticky or clump up when applied on lashes. Infused with various eyelash-caring ingredients like the patented Polygonum Multiflorum Root Extract, Theobroma Cacao (Cocoa) Seed Extract, and Myrothamnus Flabellifolia Leaf/Stem Extract.
Korean beauty standards in the 21st century prize a youthful look and the appearance of moisture on the skin are prized, which results in a preference for cremes over powders. K-beauty products are also more often designed for export, as a result of South Korea's history of import substitution industrialization.