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Achieve effortless styling with GRAFEN Safe Hair Styling Wax, a cream-wax formula designed with 100% EWG-verified ingredients for safe and gentle hold. Perfect for all hair types, this non-sticky, non-greasy wax provides a flexible hold without any harsh chemicals, making it even suitable for kids.
Korean beauty standards in the 21st century prize a youthful look and the appearance of moisture on the skin are prized, which results in a preference for cremes over powders. K-beauty products are also more often designed for export, as a result of South Korea's history of import substitution industrialization.